Past events

  • View of the Great Scotland Yard hotel in London at dusk, with illuminated windows, flags, and a red double-decker bus on the street.

    Great Scotland Yard Hotel x 40 Elephants x Síbín Speakeasy

    September 2025, Great Scotland Yard Hotel

    A trip back in time at one of the most history-laden hotels in London.

    We started at 40 Elephants bar, named after an infamous all-female crime group that ran riot in London from the 1800s to the 1950s.

    Next, a tour of the property - including the two-bedroom townhouse - followed by a stop-off at Ekstedt At The Yard to experience its traditional Scandinavian cooking techniques (heaven for pyromaniacs) from within the flame-filled kitchen itself.

    Finally, we retired to Síbín Speakeasy for more Ekstedt food, more non-alcoholic drinks and live jazz music.

  • A white mansion with red-tiled roofs surrounded by green trees and a landscaped lawn, set against rolling hills in the background.

    Waterstone Marketing x Saicho Drinks

    June 2025, The Adria Hotel

    We learnt about four of Waterstone’s wellness-themed hotels - Euphoria Retreat, Palazzo di Varignana, Borgobrufa Spa Resort and Preidlhof Resort - and in between each presentation we sampled Saicho Drinks’ three delicious sparkling tea flavours, paired with nibbles prepared by our hosts at The Adria.

  • Templeton Garden x Sprout Bar

    June 2025, Templeton Garden Hotel

    Paired with delicious canapés, the hotel’s star barman, Dominic, took us on a fascinating journey through Sprout Bar’s incredible mocktail menu which changes with the seasons and uses only the best British ingredients. A tour of the hotel completed the evening.

  • Luxury infinity pool with lounge chairs and umbrellas on a deck, surrounded by desert rock formations under a clear sky.

    Our Habitas AlUla x Noughty

    June 2025, Bob Bob Ricard Soho

    Press for *Alcohol-Free Champagne in an intimate private dining room at Bob Bob Ricard Soho was hosted by Our Habitas AlUla and the AlUla tourism board, accompanied by Noughty’s sparkling Chardonnay.

  • Empty swimming pool with lounge chairs, umbrellas, and trees overlooking the ocean on a clear day.

    NUMO Hotels x Yatura Collection x The Breathway x Amie Wine

    May 2025, Amie Wine Studio

    Breathwork & Brunch started with a short breathing session lead by Fini Cooper, founder of The Breathway, followed by a short presentation on NUMO Hotels by Yatura Collection founder Andrea Bullen. Next, we tucked into delicious Greek food from The Life Goddess whilst tasting Amie’s alcohol-free sparkling rosé. Amie co-founder Will Sandbach told us all about his brand and its entry into the non-alcoholic market.

  • A large, elaborate castle-like mansion illuminated at dusk, with a well-manicured lawn and trees in the foreground.

    Lumirani Collection x French Bloom

    May 2025, The BoTree Hotel

    A tour of the hotel followed by lunch at its signature Italian restaurant, LAVO, enjoying French Bloom’s delicious sparkling wine.

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